Pacha, a crystal cat litter that monitors feline health, discovered our work online and reached out for a product shoot. Their goal? To create sleek, polished visuals that made their litter look pristine and high-end—standing out in an industry where products often appear messy.

To achieve this, we partnered with production manager Suzanna Lorenz. Finding the right props—litter boxes, scoops, and the perfect cat models—proved challenging. Off-the-shelf options didn’t match Pacha’s modern aesthetic, so Suzanna brought in a skilled welder to custom-build a litter box and paint a scoop to fit the brand’s clean, minimalist look. After an extensive search, we also secured ideal cats for the shoot.

One creative challenge was demonstrating waste removal without showing actual cat waste. Our solution? Blue gelatin cubes, designed to mimic the process in a visually clean and brand-aligned way.

After a successful test shoot to ensure everything matched Pacha’s vision, we proceeded with the full production. The final result: a content bank filled with premium visuals showcasing Pacha’s innovation, ease of use, and sophisticated design. The client was thrilled with the outcome, knowing they now had high-quality content to elevate their brand across multiple platforms.