{"id":2266,"date":"2025-02-25T13:45:41","date_gmt":"2025-02-25T13:45:41","guid":{"rendered":"https:\/\/www.306cma.com\/?page_id=2266"},"modified":"2025-02-28T20:22:15","modified_gmt":"2025-02-28T20:22:15","slug":"meliteji-wasu","status":"publish","type":"page","link":"https:\/\/www.306cma.com\/fr\/our-work\/meliteji-wasu\/","title":{"rendered":"Meliteji WASU"},"content":{"rendered":"\t\t
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Meliteji WASU<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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MELITEJI-WASU works to strengthen the dairy sector by improving market access, processing, and livestock development. They also help people secure financing to grow the industry and create jobs, aiming for 60% of new positions to go to women.<\/p>

For this project, MELITEJI-WASU reached out to Wallace, who then brought us in to handle the content. Having worked with Wallace on previous NGO projects, they knew we could deliver the right visuals to tell the story.<\/p>

Our job was to build a content bank\u2014high-quality photos and videos that MELITEJI-WASU could use across social media, their website, and other platforms. We filmed across multiple locations, capturing every step of the milk production process: from training women to generate income to milk collection and distribution. To make sure they had everything they needed, we also provided vertical footage optimized for social media.<\/p>

Over the course of filming, we covered all key moments\u2014interviews, production steps, and the people behind the process. The final content reflected MELITEJI-WASU\u2019s mission, and both they and Wallace were highly satisfied with the results.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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